Harvard Business Review Arabia’s Special Issue on ‘Power of Communication’ launched at IGCF 2018

SHARJAH, 29th March, 2018 (WAM) — The Sharjah Press Club, operating under the Sharjah Government Media Bureau, organised an interactive session titled “The Future of Communication,” on the second day of the 7th International Government Communication Forum, IGCF, in partnership with the Arabic edition of the world’s leading business magazine, Harvard Business Review, HBR.

The session attracted some of the most ambitious and curious students and experts in the field of government communication, who have been engaged in a number of debates in the recent past within the communication industry, as well as with its tools and the realities behind its future. Additional topics covered during the session involved the impact of the digital age as well as Artificial Intelligence, AI, for best government communication practices.

The session also witnessed the launch of a special issue titled “The Power of Communication,” which was distributed across all the attendees to familiarise them with the Arabisation of one of the most leading publications globally.

This was the result of a partnership between the Sharjah Press Club, SPC, and Haykal Media publisher of HBR Arabia. The launch is in line with Sharjah’s ongoing efforts to build a knowledge-based society and economy and bring the latest global know-how and experience to the UAE and the greater Arab world.

The special issue features a selection of articles by some of the world’s leading experts and researchers in the fields of management and communication.

The magazine was launched initiating a panel discussion titled “The Future of Communication,” organised by the SPC and attended by Sheikh Sultan bin Ahmed Al Qasimi, Chairman of the Sharjah Media Council, Tariq Saeed Allay, Director of the Sharjah Government Media Bureau, Asma Al Juwaied, Manager of SPC, Abdulsalam Haykal, Founder and Chairman of Haykal Media, Hamoud Almahmoud, Editor-in-Chief of Harvard Business Review Arabia, and a large number of guests and audiences.

Sheikh Sultan bin Ahmed Al Qasimi said, “The launch of the special edition of Harvard Business Review Arabia is in line the efforts of Sharjah and the IGCF to promote the latest know-how and the best practices in government communication, enriching industry professionals with valuable insights and expert advice, which will add value to their knowledge about developments in the field of government communication and future prospects.”

Abdulsalam Haykal commented, “Haykal Media values the collaboration with visionary partners in Sharjah to bring to the Arab world this unique access to knowledge in the Arabic language. The IGCF provides a platform for key interactions on pushing the boundaries of communications and enabling leaders and managers to use it as a strategic tool to achieve their goals and create meaningful discussions and feedback loops among constituencies.”

Hamoud Almahmoud, Editor-in-Chief of Harvard Business Review Arabia, said, “HBR Arabia continues our long-held commitment to enhancing management and leadership content in the Arabic language to enable growth and development in our region. This special edition provides research-based articles on the best practices of the new trends of communications a pivotal area for leaders and managers both on the individual and institutional levels.”


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