Staycationers from the UAE helped to lift Ras Al Khaimah’s tourism performance during Eid Al Fitr holiday.
The emirate reported 16,636 hotel guests during Eid Al Fitr, up 10.7 per cent compared to the same period last year, the Ras Al Khaimah Tourism Development Authority (RAKTDA) said yesterday.
Average occupancy at the hotels touched 86.6 per cent, up from 78.5 per cent a year earlier. More than half of the guests –about 56.5 per cent – were UAE residents. The other top five source markets were India, Egypt, the UK and Germany, who comprised about 18.5 per cent of the guests.
The public sector received a seven-day holiday starting July 3 as part of the Eid Al Fitr holiday. The private sector had a two-day holiday starting July 6.
The Ras Al Khaimah tourism agency expects to attract 100,000 new visitors this year, with a total of 840,000 visitors for the entire year. That would be up 13.5 per cent from 740,383 tourists last year.
The emirate is also ramping up its hotel room numbers. Among the latest is a Tulip Inn, which is due to open this month with 104 rooms. The emirate had 4,789 rooms at the end of the first quarter, according to research company STR.
Earlier this year, RAKTDA pushed ahead with its year-round destination marketing campaign, highlighting the emirate’s attractions for adventure sports and history buffs.
“We have worked closely with our industry partners to promote the emirate’s offering and optimise visitation during the summer months and beyond,” said Haitham Mattar, the chief executive of RAKTDA.
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