Digital Marketing & Content Management Officer – Ali Abdulwahab Al Mutawa – Kuwait


Responsible for assisting in executing the overall digital marketing strategy. In addition, interact with our external and internal communications to promote a positive public image and control the dissemination of information on AAW’s behalf.


– Play critical role in the execution of approved Digital Marketing strategies and plans on a day-to-day basis as well as provide support and collaboration to all Business Divisions on all communication activities
– Ensure implementation of the Digital Marketing Function’s policies & procedures and follow up their implementation in order to achieve the function‘s objectives.
– Assist in ensuring that the communication strategies of all commercial departments are in-line with the overall communication strategy of AAW to ensure consistency in communication across the various divisions.
– Track and measure SEO and Google Analytics metrics and provide reports
– Update our website and social media pages with new content
– Share content through various channels, ensuring strong web presence
– Receive customer feedback and generate ideas to increase customer engagement
– Identify customers’ needs and recommend new topics
– Research and forecast future sales and performance trends
– Promote content on social networks and monitor engagement
– Research competitors and provide suggestion for improvement
– Maintain a network of internal contacts to keep abreast of developments in the organization and to ensure that employees are aware of AAW’s activities, objectives and corporate image.
– Provide analysis on current communication trends, media competitive analysis and agencies scope of services.
– Perform ad-hoc and other duties related to the job as assigned by the Digital Marketing and Contents Management

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Job Details

Posted Date: 2020-06-18
Job Location: Al Kuwait, Kuwait
Job Role: Marketing and PR
Company Industry: Retail & Wholesale

Preferred Candidate

Career Level: Mid Career
Degree: Bachelor’s degree

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