Wed 28-02-2018 13:39 PM
by Krishnan Nayar NEW DELHI, 28th February, 2018 (WAM) — Abu Dhabi’s efforts to attract Indian tourists now covers all the four corners of this country.
The efforts spearheaded by the Department of Culture and Tourism – Abu Dhabi, which began in Mumbai in the west coast of India at the end of last year, concluded this week in Calcutta in the east coast. In between the travel shows – labelled Abu Dhabi Week in India – were held in Kochi on the southern coast and in the National Capital Region of Delhi.
Bejan Dinshaw, Country Manager in India for the Department of Culture and Tourism-Abu Dhabi, said in a statement this morning upon conclusion of the programme in Calcutta, “We are delighted with the response that has been garnered. Through this event, we have tried to showcase a mini Abu Dhabi with its various elements like Abu Dhabi City, Al Ain, Al Dhafra, and much more to give the visitors an experience of the Emirate by way of culture and food, thus increasing their fondness to explore the destination.India has played a pivotal role in boosting tourism in Abu Dhabi and we hope to attract even more travellers to the Emirate this year.”
In Calcutta, local artistes teamed up with those flown in from the UAE, creating a fusion of cultures adding to the attractions for over 3,500 Calcuttans who visited the show over three evenings.
Local artistes, EmonChakraborty and Ragab Chatterjee enthralled visitors with local chart-busting tracks. Renowned award-winning actress Sreelekha Mitra added glamour to Abu Dhabi Week inaugurating the show along with Dinshaw.
A concluding assessment by the India office of the Department of Culture and Tourism – Abu Dhabi said visitors to the Calcutta event “got to try some of the regional delicacies like the Luqaimat and traditional Arabic Coffee at a heritage booth. The Emirate’s famous local market – Souk ensured that shopping enthusiasts laid their hands on local spices, handicrafts and jewellery. Live Harbiya dance and music performances set the Abu Dhabi Week thumping with the cultural glory of the Emirate.”
The programme at a sprawling park in Calcutta “brought to life the grandeur of the desert paradise. It showcased some of the gems of the region such as Louvre Abu Dhabi, Yas Island, the legendary Ferrari World Abu Dhabi and the remarkable Emirates Palace among others. It also provided guests with a first-of-its-kind opportunity to drive a Ferrari. The experiential show mesmerised visitors with recreations of splendid attractions like the Al Ain and Al Dhafra regions which were exquisitely set up with Bedouin tents and Arabic lighting to give an authentic feel of the sandy terrain.”
WAM/Esraa Ismail/Rasha Abubaker